Founded in 2022 , NEWME is one of the fastest-growing fashion-tech brand in India that targets over 500Mn GenZ customer base in India and Southeast Asia. NEWME believes in the transformative power of technology to enhance designs and solve for accessibility and affordability in fashion. The brand genuinely celebrates the spirit of self-expression and individualism among the youth and offers thousands of designs and trends to choose from every day. The carefully curated collection of trendsetting products, released on a weekly basis, aims to empower youthful, raw, and high-energy consumers, meeting their desire to be their 'newme' every day.