Building iconic & purposeful consumer brands
What We Believe
There's no better time to build responsible consumer brands in India
From growth at all costs to sustainable growth: the maturing of Indian Startups
Our journey
so far
49
Brands
7
YEARS
~₹3000 Cr
Capital Managed
3
Funds
25
Members
WE ARE FIRESIDE
Diverse perspectives, one team
VALUE OF GOOD
Brands that do good as they do well
